Email Subscribers & Notifications

How subscriptions work

Users can subscribe from the hosted page or widget. They enter email, receive a confirmation link (double opt-in), and are added once confirmed.

Double opt-in

Required for all subscriptions. Only confirmed subscribers receive notifications — keeps your list clean and compliant.

Release notification emails

When you publish a release, Herald sends email to confirmed subscribers with title, content, and link to full changelog. Sent from Herald domain by default; custom sender on Team+.

One-click unsubscribe

Every notification includes a token-based unsubscribe link. Clicking removes the subscriber immediately.

Subscribers use magic links instead of passwords to access gated changelog content.

Subscriber digest (🔄 Planned)

Weekly/monthly digest scheduling coming soon. Releases in the window are bundled into one email. [Fizzy #663]

Custom sender domain (Team+)

On Team+ plans, send release emails from your own domain (e.g. updates@yourproduct.com) after DKIM + SPF verification. Your brand on the envelope, not Herald's.